Revenue Follows The Leader
An Executive Revenue Roundtable for CEOs and Sales Leaders who are done explaining missed forecasts and ready to address what's really causing them
✓ Forecast Accuracy. ✓ Pipeline Predictability ✓ Decisions that Drive Both
Nothing in your numbers is accidental
ONLY 25 Seats Available
Thursday, July 9th – 7.30am to 10.00am
The Village WorkSpace
7173 S Havana St , Centennial, CO 80112
This is not a listen-and-learn session. This is a working room.
You’ll Leave With
A clearer understanding of what sits between sales activity and revenue outcomes.
The one leadership decision you’re not making that your business needs most.
Greater confidence in your next 90 days.
A practical framework for improving certainty, accountability, and performance.
The Agenda
The Agenda
7:30 – 8:00 – Breakfast, coffee and executive connection
8:00 – 8:30 – Sales ≠ Revenue: What sits between activity and outcomes?
8:30 – 9:15 – Facilitated roundtable discussion: certainty, accountability and performance
9:15 – 9:45 – The leadership decisions shaping revenue predictability
9:45 – 10:00 – Personal commitments and next steps
Every seat includes access to the Decision Dynamics – a short personal lens into the leadership patterns shaping your revenue. Completed before the event. Results referenced collectively in the room.
Nothing in your numbers is accidental. Join Us.
Your Host...
BERNADETTE MCCLELLAND
Leadership Advisor · Author · Vistage Speaker
Bernadette McClelland has spent more than two decades working directly with CEOs and sales leaders to identify the decisions limiting their revenue – and changing them.
She is a Harvard sales coach, mentor at Leeds School of Business, Vistage speaker, and author of Sales ≠ Revenue: The Five Leadership Decisions That Do. She holds an EB-1A Green Card for Extraordinary Ability in Sales Leadership.
She created the Decision-Led Revenue™ Method after recognising the same pattern across every industry she worked in. The ceiling was never the market, the team, or the product. It was always a leadership decision that wasn’t being made – or wasn’t being followed through on.
Her work helps leaders create revenue predictability by improving the quality of the decisions made – especially under pressure.
Who Is This For
Who Is This Not For
CEOs and Sales Leaders responsible for a number
Leaders with pipeline, but not the predictability they want.
Teams that are active, but outcomes are inconsistent.
Those who know something is off – but haven’t been able to pinpoint it.
Leaders who feel personally responsibile for too many decisions
Those looking for tactics, scripts, or quick fixes.
Leaders who want more information without making changes.
Anyone not willing to look at how their decisions shape results.
Those not responsible for revenue.
Leaders with a fixed mindset.
If your numbers aren’t landing, it’s time to make the call.
In Collaboration With...
